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Some astonishingly simple measures could save the US billions in energy costs - not to mention making the summer in the city bearable. With summers getting hotter and smog increasing, a Cool Roof might be the answer for the 21st century.

A Cool Roof is a roof that has a light colored coating which reflects the sun's heat and UV rays. These roofs lower the building temperature and reduct sunlight degradation. Cool Roofs can reduce air conditioning costs, reduce smog and help the environment. In addition to the highly reflected top light colored coat, the 1" SPF layer provides for an R value of 6.25. Roof surface temperatures can be reduced up to 70 degrees F. Air infiltration will be eliminated and electric bills can be reduced by up to 50%.

Many communities and agencies are offering incentives to install cool roofing systems, like the SPF roofing offered by Central Coating Company. Below are links to a few of these agencies.

• Flex Your Power: Commercial Rebates, Grants & Loans
• SDREO: Self-generation Incentive Program
• LA DWP: Commercial Rebates & Programs
• CEC: Emerging Renewables Program Rebates